"The Gruen Transfer is a fast, funny show about advertising that will make you look differently at the constructed world around you. It's not an expose. It's not a satire. It's about truth in advertising. Finally. We used to know what advertising was. It was that stuff in the margins, in the ad breaks. But in recent years, it has begun colonizing every space it can. The complete series 3 from the Gruen Transfer includes all extended episodes with content not seen on television. First episode went to air 16th June with ratings of 1,177,000 viewers on ABC1.