When womanizing ad exec Matthew McConaughey bets his boss he can make a girl fall in love with him in 10 days, he's unaware that the particular gal he's chosen─women's magazine writer Kate Hudson─has been given an assignment to pen an article on how to get a guy to dump her in the same time frame. Will the unwitting competitors stick to their goals, even when real sparks start to fly? With Adam Goldberg, Thomas Lennon. 115 min. Widescreen; Soundtracks: English Dolby Digital 5.1, French Dolby Digital 5.1, Spanish Dolby Digital 5.1; Subtitles: English, French, Spanish; featurettes.