Has staring at screens overtaken the lives of our children? Feeling the need to encourage kids in Great Britain to pursue more time outdoors, filmmaker David Bond christens himself a "Marketing Director of Nature" and, in this engaging documentary, undertakes an ambitious campaign to raise awareness of the pleasures that can be found exploring the natural world. Is his crusade making inroads against a real crisis...or is the problem more complex than it first appears? 87 min. Widescreen (Enhanced); Soundtrack: English.