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This definitive, first-hand and unflinching account examines one of the sports world's most polarizing and influential figures, Sonny Vaccaro. A fast talking maverick, his zeal for basketball and instinct for sales forged an era of unprecedented growth for two pillars of pop culture: basketball and sneakers. Vaccaro was instrumental in launching Nike's Air Jordan empire in the '80s and started the movement of paying college coaches to have their players wear Nike shoes.
| Studio: | Team Marketing |
| Release Date: | 4/5/2016 |
| Item #: | 1708873X |
| UPC #: | 825452515007 |
| Product Type: | DVD |
| Rating: | NR |
| Street Date: | 4/5/2016 |
| Run Time: | 77 minutes |
| This product is a special order | |
